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Julie Lim


Current Title: 

Owner of OC Wine Mart & Tasting Bar


Owner of OC Wine Mart & Tasting Bar

First Name: 


Last name: 


Full Biography: 

Julie Lim is a USC Law School graduate turned entrepreneur and Small Business Consultant. She has over 15 years of retail experience in five hotel & casino gift shops. She has opened and managed over 10 locations over the last decade. She has been named by OC Metro Magazine as one of the Top 20 Women to Watch in Orange County. Recently, she was featured as an "Inspired Mom" on the cover story of OC Family/OC Register.

Lim bought a neglected liquor store in Irvine in 2009 and turned it into an upscale Wine and Craft Beer specialty shop with a self-serve wine tasting bar. OC Wine Mart & Tasting Bar is now one of the top wine tasting destination in Orange County, according to Gayot and Fox News. Lim's latest project is taking over an aging Market & Deli in Yorba Linda. She is planning a "total makeover" to turn it into a Wine & Craft Beer Market with Gourmet Deli and Craft Beer on tap.

Specialties: Start-ups, opening new locations, remodeling and revamping existing locations, customizing a location to its clientele. Increasing revenue and maximizing profit of each location.